Title minor Adventure Tourism
Education programm Tourism Management
Module coordinator(s) Name: Jeroen van Vliet

Room Number: 303

Telephone Number: 058 244 1288

Email address: jeroen.van.vliet@stenden.com

Short program description Adventure tourism is a fast growing sector and includes such activities as canoeing, rafting, caving, mountain biking, mountain climbing, walking, paragliding, abseiling, orienteering, etc. and vacations in the pursuit of risk, excitement, tranquillity and personally challenging experiences in the great outdoors. It is predicted that the demand for unique experiences and ‘authentic’ outdoor experiences will continue to grow worldwide in the coming years.

The module combines practice and theory and focuses on outdoor activity management, planning, development of sustainable packaged adventure tourism products and innovative operational strategies and training in instructional ‘trip and tour planning’, ‘leadership and group development’. It involves case studies and an outdoor activity programme.

Details minor Fieldwork week
Contribution towards competence(s) / objectives • The market of Adventure Tourism

• Adventure Tourism versus other disciplines of Tourism

• Risks, responsibilities and ethical issues

• The future of Adventure Tourism

• To organise Adventure Tourism packages

• Marketing of Adventure Tourism

Accessible for students

of which studies

All Stenden management programmes
Entry level 3rd year bachelor
Offered in the language (s) English
Minimum number of enrolments needed for implementation Per moduulperiode / per project

24 students

Maximum number of enrolments 48 students

(including 6 places reserved for short track and exchange students)

Size in EC 15 EC
Offered in which period (s) 4